Subscribe » Issue #39, May-Jun 2012 Mag Cover
Idealog—in the ideas business

Matt Cooney
Matt Cooney

Editor

Matt has edited Idealog since its launch in December 2005. He worked as a journalist in New Zealand and Japan before launching a web development firm in Dunedin, with clients in New Zealand, the US, the UK and Australia. He later headed the development team at listed e-commerce startup e-Media and then returned to journalism with Computerworld in 2003. In 2008 and 2010, Matt was named Business Editor of the Year.

Cassie Doherty
Cassie Doherty

Deputy editor

Cassie has been in the magazine industry since 2000, working on a range of titles in various roles including a four-year stint as deputy editor of PC World. Previously editor of our travel magazine Inspire, Cassie is now deputy editor of Idealog.

Kerri Tait

Advertising sales manager

Kerri has spent the last 18 years in advertising and media, with sales experience across radio, print and design, magazines and online. She joined the APN in 2004 initially working for the New Zealand Herald as sales manager across all Newspaper Inserted Magazines and Features, then promoted to advertising manager for New Zealand Magazines. In 2007 she moved to Fairfax Media where she successfully managed three top advertising agencies as a media consultant and left for maternity leave in 2009. Kerri joined the Idealog team in August 2010.

Martin Bell
Martin Bell

Business director

Martin has spent nearly 20 years in the publishing industry, starting with book publisher Reed Methuen and moving into magazines with IDG Communications, one of the world’s largest technology publishers. There he became general manager of the New Zealand division and publisher of NZ PC World magazine. He also founded >>FFWD magazine, one of Australasia's fastest growing digital entertainment magazines, and was named Publisher of the Year in 2002 by the Magazine Publishers Association. In 2004 he left IDG to form HB Media with Vincent Heeringa.

Vincent Heeringa
Vincent Heeringa

Editorial director

Vincent won many awards as a journalist with Metro magazine and The Independent Business Weekly and was twice named Editor of the Year by the Magazine Publishers’ Association for his role in founding Unlimited magazine. In 2004 he co-founded HB Media and is a publisher at AUT Media, the publishing division of AUT University.

David MacGregor
David MacGregor

Co-founder

David is an internationally-awarded creative director and brand consultant (specialising in media brands) with extensive experience in advertising, design, IT and publishing. As a founder of BrandWorld he conceived and developed the phenomenally successful ‘masthead marketing’ brands Family Health Diary and Eating Well (both of which which won unprecedented consecutive NZ Marketing Award for Business to Business marketing in 2005/6). He is also a senior visiting tutor at Massey University, teaching marketing, communications and design research to design students.