Subscribe » Issue #50, Mar-Apr 2014 Mag Cover
Idealog—in the ideas business

Idealog is a publication about ideas, innovative business and the ‘new’ New Zealand economy.

Idealog is the voice of an emerging generation of business leaders—creative, driven by ideas, open-minded, tech- and media-savvy and not constrained by the old rules of business.

Named Business Magazine of the Year* for seven years in a row, along with editor of the year and best designer awards in 2013, Idealog is also one of the largest circulating business titles in New Zealand with an ABC audited circulation of 8,844 (January–June 2010).

Idealog delivers daily New Zealand business news, blogs, and commentary, served up on our website and through our newslettesr.

For a media kit, click here.

Target audience

Idealog targets anyone involved in creative business and commercialising ideas. This includes three main groups:

* Entrepreneurs bringing their ideas to market – 32%
* Professionals in creativity or innovation-based industries like technology, design, film, fashion, media, engineering and science – 48%
* Forward-thinking corporate execs responsible for developing innovation within their organisations – 20%

Another way to define the audience is:

‘Everyone in the ideas business and everyone in business who needs ideas.’

Idealog’s readers say they read Idealog to get ideas and inspiration together with practical advice on how to get those ideas to market. Most also say that Idealog is the main way they get this information.

* Magazine Publishers’ Association Awards

To advertise, contact Matthew John

DDI: 09 966 1072

Mob: 0275 308 824


All artwork should be supplied via in CMYK PDF format at 300dpi.

Deadlines are as follows:

Issue 50 (March/April 2014, on sale February 24)

Booking deadline: January 24

Material deadline: February 5

issue 51 (May/June 2014, on sale April 22)

Booking deadline: March 21

Material deadline: April 2

Issue 52 (July/August 2014, on sale June 16)

Booking deadline: May 16

Material deadline: May 28

Issue 53 (September/October 2014, on sale August 18)

Booking deadline: July 18

Material deadline: July 30

Issue 54 (November/December 2014, on sale October 20)

Booking deadline: September 19

Material deadline: October 1

Issue 55 (January/February 2015, on sale December 8)

Booking deadline: November 7

Material deadline: November 19