In the Loop
Welcome to Idealog Weekly, the free email newsletter for New Zealand commercial creatives, entrepreneurs and anyone rich with ideas.
In the Loop
Mikee Tucker may indeed be breast-less and therefore not up much at night with his infant son, but his independent music publishing house Loop Recordings Aot(ear)oa is going places. Having transformed itself from a cafe culture magazine to a full-blown music label, with acts like The Black Seeds and Fly My Pretties onboard, Tucker is now looking at the next step. And that step involves some creative thinking, as record sales alone would never keep Loop afloat.
He’s packaged music with t-shirts, A.A. memberships and broadband,
bought rights to Aerosmith and Nirvana and opened an office in L.A.
Read more about Tucker on our website or in the current issue out now.
NABC
How do you analyse great ideas? Most companies don’t know. Bill
Wilmot of SRI International, emeritus professor at University of
Montana and director of the Collaboration Institute, knows all about
helping good ideas get off the ground—and how to kill the bad ones.
Read Bill’s idea tips in Andy Kenworthy’s workshop article on our website.
Yule Idealog
It’s a bit too hot in New Zealand
around Christmas for Great Ashen Faggots, but you can’t go wrong with a
cool drink and a copy of Idealog in the hammock.
A subscription to Idealog for Christmas is easy to organise—just go to idealog.co.nz/subs
Source:life
Fantastic new Google service: the LIFE photo archive is now hosted by the search engine giant, and fully searchable. Many weren’t ever published and are now available for the first time.
You can even get your favourite TIME-LIFE images framed for US$80. Great historical resource.
Holy Starbucks
We haven’t covered much religious marketing and branding in Idealog, so here’s some. What if Starbucks marketed like a church? (Via Brand Autopsy)
Job of the Week
Design Director (P0484)
Our client is an innovative boutique agency specialising in branding. This vacancy is a fantastic opportunity for a talented designer who has leadership experience. Alternatively an exceptional senior designer who displays the potential to step up and take on this responsibility, could also be considered.
The successful candidate will need to be truly inspirational, have a hot portfolio of work, great interpersonal skills, and “hands on” design ability.
You’ll work with a fun, talented and passionate team and have the chance to play an integral part in taking them to new heights.
If this sounds like the creative challenge you’re looking for then send your pdf CV and portfolio (ideally less than 3mb) to Debbie Kitson without delay.
If this sounds like the creative challenge you’re looking for then send your pdf CV and portfolio (ideally less than 3mb) to Debbie Kitson without delay.
O Sola Rosa
A free track from hyperfamous Sola Rosa! Get Del-Ray now. (Via Dub dot dash)
389 years
It’s hard to summarise the hardship and struggle of African Americans over centuries, but Wallstats.com has done a great job of it, using beautiful typography.
Motrin the wrong way
You just don’t make patronising ads any more, not in this Internet day and age, snuglis notwithstanding.
Webstock, the business case
Next
February, Wellington will once again host Webstock, the sine qua non
web-related event and conference in the country. Why go? If you’re
wondering, here are six good reasons. To that list, we’d like to add number seven: It’s bloody good fun.
Quote of the week
I see it as a strength that there are a lot of small companies in New
Zealand. That is where innovation happens. What isn’t happening is
talking to each other.
—Bill Wilmot of Sri International on on how to engender an entire culture of innovation in New Zealand
More at Idealog online
Read more on our website: web exclusives, opinion, creative directory, Idealog TV, the Idealog blogs and the Idealog podcast. See you at idealog.co.nz.
Juha Saarinen
Ideologue, Weekly
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