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May 22, 2012
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Coca-Cola leads Interbrand’s 2011 Best Global Brands report
for the 12th consecutive year – but it’s Apple, whose brand value increased 58 percent, that is the top riser of the year. Technology brands dominated in 2011, with seven of the top 10 (IBM,
Microsoft, Google, GE, Intel, Apple and Hewlett-Packard), four of
the five biggest risers (Apple, Amazon.com, Google and Samsung) and the
one of the few new entrants (HTC) all hailing from within the tech sector.
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Apple put
an end to all the rumours today, revealing the new iPhone 4S and
announcing release dates for iOS 5 and iCloud. Word was that the
company would unveil the highly-anticipated iPhone 5, but the event came and went without a murmur about the mythical device. Investors also seemed underwhelmed, with Apple shares falling 5 percent after the announcement. And there’s no word yet on when the 4S might hit New Zealand, or at what price.
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An Auckland digital book producer has caught the eye of investors, completing its first significant round of funding. Kiwa
Media was the New Zealand winner and entrant into the 2011 World Summit
Awards in the e-Education section and has been singled out by British
media as producing one of the best iPad book apps.
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Increased competition in the mobile market has
contributed $2.24 billion to New Zealand’s economy, according to a
report released today. Venture Consulting said competition, driven
largely by 2degrees’ entry into the market as a third operator,
generated benefits in several ways: direct investment of capital and
reinvested revenues, indirect investment through support of New Zealand
businesses and the wider economy, and via a “competition dividend”.
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Canterbury University has emailed its 3000 staff to call for
voluntary redundancies, following a 13 percent drop in student
numbers after the Christchurch earthquakes. Its international roll has shrunk 30 percent, while first-year enrolments have dropped by 25 percent.
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Following on from its Creating Futures
rebrand, ASB is taking a step in a slightly different direction with the
launch of its new ‘Experience ASB’ promotional push. The broadcast, online and print
campaign aims to give potential customers an opportunity to ‘test drive’
a range of ASB products and services before making the decision to
change banks. And to help convince them, Dame Judi Dench has lent her
dulcet tones to the campaign.
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Recession? What recession? Applications are open now for a $50,000
scholarship for a New Zealand woman embarking on post-graduate studies,
with preference given to studies in business, political science,
economics or law.
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With each introduction of a new reading device, publishers around the
world are overcome with the same recurring same fantasy: what if it
worked, this time around? Could a reliable business model emerge for
news publishing companies? According to Frédéric Filloux, new tablets present great opportunities – for those willing to adapt.
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