Subscribe » Issue #39, May-Jun 2012 Mag Cover
Idealog—in the ideas business

Semi-Snapshot: Nick Roope gets noisy

He's the tallest person we interviewed at Semi-Permanent and he also had the best shoes. Nicolas Roope, of Antirom and Poke fame, shares his social media wisdom and tells us why interesting ideas are no longer good enough.


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Comments

Really enjoyed Nick's presentation. He spoke about the importance of building a system to engage others interactively rather than just posting 'interesting' stuff. This is a good observation and had me thinking how I would, in his words, 'choreograph' a customer experience.


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