Subscribe » Issue #50, Mar-Apr 2014 Mag Cover
Idealog—in the ideas business

Six ideas for smarter farming

The New Zealand approach is less about ideas and imagined futures and more to do with how we can sell more (valuable) stuff in a more environmentally sustainable way. More …

Changing power providers made easier for SMEs

DraftFCB's What's My Number power switching campaign is one of the biggest success stories of recent years, and now it's paved the way for a new tool for SMEs looking to cut power costs by changing electricity ... More …

GrabOne first off the Passbook ranks in NZ


GrabOne steps out as the first New Zealand company to integrate with Passbook, a new feature in iOS6 that enables the storage of coupons, loyalty cards, tickets and more on your iPhone. More …

The wacky world of wearable art

Owl City's Fireflies music video had a bedroom come alive and at the 2012 Brancott Estate World of WearableArt Awards Show, a similar scene opened events as the characters of a little girl’s imagination revealed themselves – the pyjama-clad ... More …

As NZ goes digital, TV recycling scheme announced

You've seen the Going Digital telly ads. You know what you need to do to keep your TV on. And now the government has announced a national scheme to encourage the recycling of unwanted televisions and raise investment in ... More …

Serious Kiwi talent to shine at Times Square

A trio of "seriously talented" Kiwi students will do New Zealand proud in the Big Apple this month, with their winning works set to be the centrepiece of a digital exhibition on one of the biggest and most recognisable digital ... More …

Friday Frivolities: What we thought of the internet in 1991


Idea of the internet considered "mind-boggling" and improbable in 1991.

(The Sun) 

Korean pop song Oppa Gangnam Style takes world by storm. (Read all about Gangnam Style here.)


When Vogue's copy editors get it wrong, they get it really, really wrong.

(The Grindstone)

The cast of Mad Men does Rick Astley