Subscribe » Issue #50, Mar-Apr 2014 Mag Cover
Idealog—in the ideas business


Scrattching her way to success

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Entrepreneur Lou Donnelly-Davey thinks the web has spoiled us all, and not for the better. That’s why she’s building Scrattch, a new startup for information sharing based around groups and communities. More …


Royal wool campaign to tell a great yarn

The Prince of Wales has often been ridiculed for his supposedly 'wooly thinking' on the environment, spiritual meaning, and holistic medicine. But his support for actual wool is unquestioned and, far from being sheepish about the royal endorsement, the industry ... More …


Dutchman out to make the first 3D printed house

3D printing offers all sorts of possibilities for creating things, from body parts to guns and even houses. And according to a 3D printing news site, Dutch architect Janjaap Ruijssenaars (39) from Universe Architecture in has come up with a ... More …


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Social media

Twitter announces new video app: Vine

A day after Twitter CEO Dick Costolo's delicious video Tweet about making steak tartare, Twitter has officially announced its new video sharing app, Vine. More …


The Climate Show #32: The Oz heatwave and more

At long last: John Cook from Skeptical Science rejoins the Climate Show team for the first show of 2013. He hooks up with Glenn and Gareth to review Australia’s big heatwave, and stays around to dig into the new ... More …


Instant Kiwi tickets get a style injection

NZ Lotteries and Running with Scissors have just launched a new range of Instant Kiwi tickets in an effort to attract a "social, lively and stylish urban audience" to a product not usually associated with such phrases. And marketing manager ... More …


Tech Inspiration: The Maker Movement

The worldwide maker movement is booming with the proliferation of cheap 3D printers, and today we feature some interesting applications for this very modern take on the home workshop. More …


Icebergs prove a winner for BRR

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Auckland agency BRR has snagged a place in graphic design enterprise Under Consideration’s Best Identities of 2012 list, with its work for the New Zealand Antarctic Research Institute coming in ninth out of 12 brands. More …




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Packaging Design

Jameson whets design-loving whiskey palates

With St Patrick's Day not too far off, Jameson has commissioned traditional glass artist David Smith to create a limited edition whiskey bottle, complete with intricate etchings and gilding synonymous with the décor of great Dublin pubs. More …



Ad agency wankery exposed

Adland is rife with self-praise and adulation (heck, there's even an award for the most-awarded agency). In recognition of this, a Tumblr called Agency Wank compiles some of the wankiest slogans and text on ad/marketing agency websites out ... More …