Subscribe » Issue #50, Mar-Apr 2014 Mag Cover
Idealog—in the ideas business

Social media

Kiwi social media users snubbing their noses at brands


Kiwis’ engagement with brands and companies on social media is on the slide, with a Colmar Brunton survey on the social media habits of New Zealanders showing the number of Kiwis who follow brands on social media dropping from 41 ... More …

Why star board members need a playbook for growth

Excellent board members can contribute to company success, but it won't succeed without a comprehensive growth strategy, says Susan Peterson, independent director for Wynyard Group, Vista Entertainment Solutions and several other boards. More …

New innovation group hatches business strategy platform

Having bought Localist from New Zealand Post earlier this year as director of the new company Foundry, Christina Domecq is branching out with a separately run cloud software platform billed as a business navigator for small and medium companies. More …


The Wrap: 9 July

This week robots are coming to writers' rescue, it's Glass by remote, job ads by Snapchat and the real deal of apps. More …

Brand new love for wine label

One New World liquor manager went the distance with Villa Maria’s new range of wine, Wise Owl, and tattooed the logo on her arm. More …