Subscribe » Issue #50, Mar-Apr 2014 Mag Cover
Idealog—in the ideas business


Telecom lets 4G loose in the wild

Telecom has demo-ed a slew of ways customers can make the most of its 4G network in the real world of work and home. More …

Unpackit Awards 2013: Countdown shamed, Rethink applauded

Countdown has been named and shamed as this year's worst offender in the packaging stakes – but on the upside, the Unpackit Awards have put the spotlight on winning local company Rethink and its nifty reusable fresh produce bags. More …

Bottled water, now with added special effects

New Zealand-owned Water Buddies has just launched a new flavoured water variant - named Just Like Lemonade - and it comes in a bottle with a label that uses glow in the dark ink technology. More …