Subscribe » Issue #50, Mar-Apr 2014 Mag Cover
Idealog—in the ideas business






A day in the life of Shadow a Leader

1

To co-incide with leadership week, AUT and the Sir Peter Blake Trust joined forces to host the second annual ‘Shadow a Leader’ event for top students from high schools to get a taste of business life. Idealog contributor Robert Bruce ... More …



Inside: Resn

1

We speak to Resn's business development director Matt Walsh about servicing the world from Wellington, the importance of self-drive in today's digital creatives and where the digital agency's future is. More …


Global PR boss on New Zealand’s top 5 trends

5

Havas PR boss Marian Salzman had been in the country for all of about five minutes before being able to compile a list of trends to watch for canny Kiwis - from food to mobile phones microwaving our heads. More …






Stories of innovation: The refrigerator

Ice harvesting to preserve food has been common practice since before the turn of the first millennium but it wasn't until the 19th century that the first refrigeration patent was awarded. More …