Subscribe » Issue #50, Mar-Apr 2014 Mag Cover
Idealog—in the ideas business

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The cardboard revolution

by Ricoh

Turns out the most cutting-edge material in your home might be hiding in your recycling bin. more...

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Case study: Ricoh's recycled scooter stands

by Ricoh

A lightbulb moment led to an innovative initiative to recycle plastic. more...

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Design for the times

by AUT

Tertiary design studies were once about discipline, focus and specialisation. But in today’s rapidly changing world, design is now interwoven with almost every discipline imaginable. more...

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Case study: Dynamics and detail

by Lexus

Lexus has redesigned the IS compact sports sedan, revealing a car that is both more sophisticated and sporty for a New Zealand audience. more...

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How to design a great business card

by Idealog

Use the principles of design and psychology to create a winning business card. more...

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Case study: Customer experience by design

by Andy Kenworthy

How can design differentiate you in a commodity market? National Australia Bank asked DNA and Warren and Mahoney to redefine customer experience. more...

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Three simple ingredients for outstanding mobile experience design

by Kris Nygren

It is oh-so-easy to build and launch a mobile app but it is not nearly as easy to design a great mobile customer experience. more...

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How to make QR codes work for you

by Keren Sim

QR codes are starting to pop up everywhere, and New Zealand is beginning to catch onto this trend. But to make QR codes work successfully for your business, there are a few things you should know. more...

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The key to designing a mobile app strategy

by Sulabh Sharma

In an increasingly crowded, competitive mobile app market, it has never been more important for businesses to have a mobile application strategy that will make them stand out from the pack. more...

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Mobile sites vs mobile apps

by Idealog

Mobile site or native mobile app? That is the question – and the answer depends on several factors. more...

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Case study: Designs on a better world

by Deirdre Coleman

It might be the newest kid on the block at AUT University’s School of Art and Design, but Andrew Withell and Dr Stephen Reay have big aspirations for their product design programme. more...

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Case study: How to make customer experience design (CxD) work for you

by Esther Goh

So what is an experience, and what makes it a good one?

 more...

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Case study: The value of a world-class website

by Solutionists

An underperforming website taught Nicholas Jermyn Shirtmakers the value of investing in a world-class site more...

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