Subscribe » Issue #50, Mar-Apr 2014 Mag Cover
Idealog—in the ideas business

Innovation

The Idealog guide to megatrends

by Andy Kenworthy

There’s scratching about for a dollar, and then there’s piling up the megabucks with a bulldozer. It’s high time more of New Zealand’s business heads got ahead of the global curves so they’re not just picking up the leftovers from everybody else’s smart moves.

This guide shows you how we can do just that. It’s not just about which sectors we might want to be in – it’s also about laser targeting the fastest growing areas of existing sectors so we can get the best bang for our investment buck.

As the renowned business guru Ferris Bueller said, ‘Life moves pretty fast. If you don’t stop and and look around once in a while, you could miss it.’

The Idealog guide to megatrends 


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