2012-04-17 09:49:07 // Idealog
// The Idealog Blog
Boundary Road Brewery scoured the globe to find the perfect candidate to travel to New Zealand and create its newest range – and they've found their "genius" in the deep south of the US.
2011-05-23 10:39:29 // Design Daily Team
// The Idealog Blog
| 3 comments
Can you make a beer taste better by changing the shape of a bottle? The makers of Tui Blond Lager must think so, announcing a few changes to the traditional bottle design. Beer brands are always looking for ways to differentiate themselves and up their sales, but among the changes to be made to the Tui bottle design, the addition of a vortex internal neck emboss is the most intriguing.
