2010-10-07 06:00:00 // Jehan Casinader
// Idealog #29: features
| 1 comment
Companies used to merely yell at us: buy this! Now they want to know what’s inside our heads (and a hand with their marketing, please). But Jehan Casinader sounds a warning—most brands just aren’t worth the conversation.
2010-07-01 15:49:42
// The Idealog Blog
| 1 comment
This is cool. The Blind Project helps women who have escaped the sex trade in Southeast Asia by selling t-shirts with designs inspired by survivor stories, and funnels profits back to the women involved.
The project is currently calling for submissions for t-shirt designs through their "open-source" Be a biographer initiative
2009-12-04 12:44:07 // Julie Starr
// Idealog #24: features
| 1 comment
In a Wellington corridor, Nat Torkington laid down a challenge—and sparked a small revolution. Julie Starr reveals how a loose collection of determined Kiwi innovators are using public data to change the ways that politicians, public servants, companies and people communicate. But is the country ready? Plus streetwise and now open.
2009-08-07 12:59:25 // James Hurman
// Idealog #22: features
| 3 comments
Nobody believes business anymore. So who’s in control of your brand? It’s all of us. Here’s how the truth has been democratised, distributed and Google-optimised. It’s goodbye to the mass message and welcome to The Conversation.
2009-06-20 14:01:37 // Jason Kemp
// The Idealog Blog
| 2 comments
Until very recently the trade-off between richness and reach with media and communications tools on the internet has seen mixed results but we are very close to some exciting breakthroughs.
This means news is old when it gets through the media process as savvy consumers have already engaged to some extent in a myriad of ways (mostly online) and this alters the secondary ripples and impacts as well.
2009-06-07 16:14:34 // Peter Griffin
// The Idealog Blog
| 2 comments Idealog watches on at the first Social Innovation Camp as digitally-minded Wellingtonians attempt to come up with answers to some of society's pressing needs.