Looking for your WoJo?
2010-10-12 17:35:48 // // The Idealog Blog
Adding to the list of big name corporations applying a green lick of paint to their business ethos, Starbucks have taken a turn on the sustainability road and on the way they’ve found their WoJo, and it’s all thanks to Kiwi design company The Formary. WoJo is a new fabric made from sustainable New Zealand wool that is woven with jute fibers from Starbucks recycled coffee sacks.
