Subscribe » Issue #50, Mar-Apr 2014 Mag Cover
Idealog—in the ideas business

  • Football nerds rejoice: a poster for true fans

    2014-07-29 12:31:04 // // The Idealog Blog
    Scenario has made a World Cup poster that has deep, deep meaning, in an obsessive way that true football fans will appreciate.
  • The Kiwi illustrator making waves

    2014-07-03 07:48:41 // // The Idealog Blog
    He's a surfer and an artist. With those powers combined, Allan Wrath of Bamboo Studios is seeing his business soar.
  • New year, new calendar

    2013-12-06 12:24:50 // // The Idealog Blog
    A new year means a new calendar, and we're smitten with these A2 posters from Fancy.
  • Win! A double pass to Semi-Permanent

    2013-05-03 14:52:59 // // The Idealog Blog | 58 comments
    Semi-Permanent returns to Auckland for its ninth year, bringing fresh ideas, inspiration and a bucketload of talent to our shores. We have a double pass to give away.
  • Top-notch pop art film posters do Warhol proud

    2013-02-20 12:35:04 // // The Idealog Blog
    Confession: occasionally, very occasionally mind you, we use stock photos here at Idealog. Photos from Shutterstock, to be precise. But who's to say they have no imagination?
  • Best of the graphic design crowd: Kiwis put in a strong showing at Australian Design Biennale

    2012-12-06 14:15:58 // // The Idealog Blog | 2 comments
    Tis the season for awards, and Kiwi agencies have put in a more than reasonable showing at the recent Australian Graphic Design Association (AGDA) Design Biennale Awards in Melbourne.
  • Sweet designer prints for a good cause

    2012-11-21 14:53:54 // // The Idealog Blog
    It's a corny line, but in the context of these hand screen-printed posters, 'No sugar thanks, I'm sweet enough' definitely gets our seal of approval.
  • If cartoons were fashion brands...

    2012-08-24 13:53:20 // // The Idealog Blog | 1 comment
    As part of what UK designer Paul Marren calls an "exercise in logo examination", he rebranded a bunch of popular animated shows to look like fashion labels. In short, he gave them a whack with the hipster paintbrush.
  • Fashion Week New Gen designers put their visions on wheels

    2012-08-21 13:32:28 // // The Idealog Blog | 1 comment
    Fashion Week 2012 kicks off in the first week of September, but the four up-and-comers in the New Generation show have offered a mini preview of their works – wrapped around four new BMW X1s, that is.
  • A bit of illustrative fun: Helvetica heroes

    2012-08-20 15:18:28 // // The Idealog Blog
    A spot of pure graphic inspiration for you today: René Mambembé combines typography and illustration for a striking result.
  • Jessica Hische + the alphabet = positively covetable phone covers

    2012-08-14 15:45:09 // // The Idealog Blog
    A typographic design delight for the smartphone-toting generation.
  • The Twitter bird, reinterpreted

    2012-06-21 15:39:03 // // The Idealog Blog
    Twitter recently made a few subtle tweaks to its logo, which is now slanted skyward with pointier wings and a darker hue of blue. But for cartoonist Adam Koford, who's been remixing the famous Twitter bird since 2009 with various pop culture references, it's definitely no barrier to the continuation of his work.
  • From Apple to Coke – Jobs tribute student flying high

    2012-04-20 12:06:29 // // The Idealog Blog
    Hong Kong design student Jonathan Mak shot to fame last year for his logo tribute to Steve Jobs. And now he has another feather in his cap with an ad for Coca Cola in China.
  • In an alternate 'Hunger Games' universe...

    2012-03-30 14:30:13 // // The Idealog Blog | 1 comment
    The movie of the month, hands down, has got to be the Hunger Games, released locally last week. But what if director Gary Ross (Pleasantville, Seabiscuit) had been passed over for ... somebody more famous?
  • What's your favourite NZ logo?

    2012-03-05 13:26:48 // // The Idealog Blog | 27 comments
    What do you think the best New Zealand logo of all time is?
  • Your favourite childhood stories on minimalistic posters

    2012-03-01 16:42:05 // // The Idealog Blog
    First it was some of our favourite superheroes. Now fairytales are getting the same treatment with a minimalist makeover via Christian Jackson.
  • A formula for movie poster design

    2012-02-23 16:02:11 // // The Idealog Blog
    According to Travis Pitts, there are six rules of poster design when it comes to promoting films
  • Animation that pops

    2012-02-13 17:20:27 // // Idealog #37: now
    We think illustrator Tane Williams is immensely talented, and we swear we're not biased in his favour just because his cover design for Idealog #31 was a finalist in the Maggies.
  • A creative mashup in the name of beer

    2012-02-13 16:02:57 // // The Idealog Blog
    When art and music (and Beck's beer) meet.
  • The right type: Trends in local business signage

    2011-12-16 09:14:12 // // The Idealog Blog
    If you’ve ever heard a graphic designer complain about an ugly font, you will know this is not a topic to be scoffed at (unless you want their three-day-old black coffee hiffed in your face).
  • After shock [Meet the Cantabrians reinventing their shaken city]

    2011-03-18 10:37:18 // // Idealog #32: features | 2 comments
    Christchurch’s chocolate-box facade has cracked. The city will never be the same— but what will it choose to become? Kris Herbert meets the Cantabrians who are reinventing their city
  • Prints of darkness [Doing business the Illicit way]

    2011-02-24 09:23:36 // // Idealog #32: features | 2 comments
    Illicit can’t seem to catch a break: from the suicide of brilliant co-founder Martin Emond, the pillaging of its work by pop stars and rip-off artists, to the failure of its US partners. So the 15-year-old fashion label and K’ Road institution found a new voice and a new hip-hop market, though the joke, says Steve Hodge, remains the same. Now the US is calling again. By Florence Noble
  • Brand design sweeps its way into famed New York museum

    2011-02-21 16:12:17 // // The Idealog Blog | 1 comment
    Jason Saunders, the creative director at Auckland-based graphic design company Everything Design, has caught the attention of the folks at the Museum of Modern Art in New York, where a piece of his work is to be featured as part of an upcoming exhibition.
  • Summer conversations on graphic design

    2011-02-02 09:39:55 // // The Idealog Blog
    Design Assembly is kicking off 2011 with a stellar lineup of speakers and topics for its summer conversations evening. Check out the details here and make sure you head along for some inspiration and the chance to mix and mingle with fellow graphic designers.
  • Starbucks logo redesign goes sans words

    2011-01-14 09:43:11 // // The Idealog Blog | 3 comments
    Starbucks has unveiled its brand spanking new logo and the biggest surprise looks to be the decision to entirely remove the ‘Starbucks coffee’ wording. While the words may have vanished, the logo retains its mermaid centrepiece, or as Starbucks chief executive Howard Schultz refers to her as, the “siren”. But not everyone is singing the same tune when it comes to giving the rebrand the thumbs up.
  • Media Design School seeks to ignite creativity with new logo

    2011-01-13 12:50:40 // // The Idealog Blog | 2 comments
    Taking stock of the evolution of its brand was the main instigator behind Media Design School’s bright and explosive logo makeover—making for quite the departure from its former black and white identity. With the old logo remaining unchanged for over 10 years, the progression to the new logo undertook a very collaborative journey.
  • Picture perfect creativity

    2010-12-03 16:05:33 // // The Idealog Blog
    Here’s your chance to swim in an ocean of creativity. WWF-New Zealand has launched a competition that seeks to harvest the creative juices of New Zealanders in a way that demonstrates a passion for Enzed’s mighty oceans. The competition—‘Ocean:Views’—is calling for people to submit creative works celebrating New Zealand's oceans and our connection with them, through creative works in any of the following four categories—music, creative writing, short film, and visual art (including, but not limited to, photography, illustration, graphic design and multimedia).
  • Assemble, mingle and jingle the night away

    2010-11-04 12:47:41 // // The Idealog Blog
    Call it the Design Assembly Christmas party, the end of year wrap party or just an excuse for a drink with your fellow designers. Whatever you call it, you’re invited.
  • Kiwis at pinnacle of design success

    2010-10-26 11:49:16 // // The Idealog Blog
    There were a hefty amount of entries hoping to bath in wining spotlight at this year’s 10th AGDA (Australian Graphic Design Association) National Biennial Awards in Brisbane. About 2000 to be precise, covering 18 categories, including Corporate Identity, Publications, Digital Media, Packaging, Environmental Design and Design Effectiveness. But on the night, there could only be 416 winners, comprising of 241 Finalists, 167 Distinctions and 8 entries achieving AGDA's highest accolade—the Pinnacle. And doing Enzed proud on the night was the design multidisciplinary design company, Alt Group, who seem determined to scoop design awards from every corner of the planet.
  • Managing colour

    2010-10-06 11:50:29 // // The Idealog Blog
    If you’re looking to get more intimately acquainted with your colours, check out Design Assembly’s upcoming colour management workshop, happening at the end of the month. The workshop is open to professional photographers, graphic designers, and pre-press technicians, as well as any one else who has an interest in learning more about colour management for personal and/or professional use.


  • Dow milks Anchor for all its worth

    2010-09-27 12:16:21 // // The Idealog Blog :: The Idealist
    The lactose enthusiastic among you will have probably noticed the cleaner look of anchor’s milk packaging on your recent jaunts to the supermarket. Creative agency Colenso and Dow Design are behind the rebrand and the aim, says Dow Design’s creative director Donna McCort, “...was to find a simple and powerful visualisation of freshness, to represent the modern dynamism of Anchor”. StopPress ventures further into the rebranding.
  • Pop of the tops [Glennz Tees is pop of the tops]

    2010-09-24 06:00:00 // // Idealog #29: features | 2 comments
    Glenn Jones’ t-shirt designs are designed in Auckland, printed in Texas and popular all over the internet. Ulrika Hedquist tracks the success of Glennz Tees.
  • We are family, expressed in design team's own brand

    2010-09-14 10:01:37 // // The Idealog Blog | 3 comments
    A Tauranga graphic design and advertising team that delivers exceptional creative solutions has rebranded from top to bottom using a strong black and white theme based around traditional family values. Founder and client director Barbara Sunderland of Family Design Co chats about why the company has changed its look.
  • Spring conversations

    2010-09-13 15:33:04 // // The Idealog Blog
    With a new season comes a new source of graphic design inspiration by way of Design Assembly’s Spring 2010 Conversations Evening, on Wednesday September 29.
  • Semi-Snapshot: Storm Thorgerson gets blurry

    2010-09-02 12:16:37 // // The Idealog Blog
    A curious man to interview, Storm Thorgerson unleashes his childhood dream on us (sort of) — to be a romantic lead on a galeon boat. He also talks about those other talents of his — graphic design and filmmaking. And of course, the sexual behaviour of small rodents.
  • You thought we wouldn’t notice? We did.

    2010-09-02 12:03:24 // // The Idealog Blog
    Here’s a website bound to stoke the fires of designers who’ve ever had their work mirrored or outright copied. “You thought we wouldn’t notice” brings design work mimicry into the limelight of shame.
  • Pulchritude my data

    2010-09-02 09:48:00 // // The Idealog Blog | 1 comment
    Data can be boring, but it can also be a beautiful thing. Simon Todd examines how the godfather of data visualisation, David McCandless, transforms everyday bland data into a “picture sandwich”.
  • Icelandic designer reigns supreme in UN competition

    2010-08-30 10:47:20 // // The Idealog Blog | 1 comment
    How do you raise public awareness of some critically important international development issues? The United Nations answered this question by launching the UN Ads Against Poverty Competition, aimed at boosting awareness of its eight Millennium Development Goals. Some 2036 entries later, the judges announced a winner by way of graphic designer Stefán Einarsson for his “We are still waiting” campaign.
  • Trust Report takes flight.

    2010-08-25 10:01:34 // // The Idealog Blog
    This week, our man on the street Simon Todd gets off the street and instead buries his head into an annual trust report of all things. But with good reason. He looks at how the use of colour and graphics have brought the ASB Community Trust 2010 Annual Report to life.
  • Ace Activity App

    2010-08-19 12:02:35 // // The Idealog Blog
    With an iPad floating around the office we obviously couldn’t resist flicking through all the cool apps. One of our favourites has to be Veer’s Super‑Incredible Activity Book for Creatives.
  • Semi-Permanent Profile: The Light Surgeons

    2010-08-13 12:19:50 // // The Idealog Blog
    With exactly one week to go until Semi-Permanent 2010 commences, we’re taking a look at The Light Surgeons, a collective of pioneering multimedia artists, founded in 1995 by creative director Christopher Thomas Allen. The collective functions as a media arts production company that seeks to create new cross-disciplinary audiovisual work that breaks new ground through its installation, live performance and digital film productions.
  • Website Watch: Doppelgänger Design

    2010-08-12 12:09:16 // // The Idealog Blog
    This week’s web watch looks at the somewhat comical Doppelgänger Design site, which keeps a wandering eye for magazine cover double-ups. From the blatantly ripped-off to the more tribute-orientated double-ups, there’s loads to feast your eyes on.
  • Plato's outside the square thinking wins

    2010-08-12 10:55:04 // // The Idealog Blog
    Christchurch design agency Plato Design have put in a repeat performance of last year, snagged the award for best ‘Creative Site at the Bizone Expo in Christchurch for the second time in a row.
  • Project creates melting pot of global city logos

    2010-07-14 18:00:38 // // The Idealog Blog
    Ever heard of Chattanooga? Or maybe Givatayim? They’re all cities and one project is aiming to give them all a graphic face.
  • Graphic design inspires change in Iran

    2010-07-09 13:57:23 // // The Idealog Blog
    Following the Iranian elections in the summer of 2009, Iranian photographer Green Bird urged graphic artists from all over the world to create posters in support of the Green Movement in Iran. The results, beautiful and confronting at the same time, speak for themselves.
  • Be a biographer: tell a sex trade survivor's story through design

    2010-07-01 15:49:42 // The Idealog Blog | 1 comment
    This is cool. The Blind Project helps women who have escaped the sex trade in Southeast Asia by selling t-shirts with designs inspired by survivor stories, and funnels profits back to the women involved. The project is currently calling for submissions for t-shirt designs through their "open-source" Be a biographer initiative
  • Main title 'masterpieces'

    2010-06-29 15:42:14 // // The Idealog Blog
    The main title sequence, the credits at the beginning of a film, has evolved from the plain old static card to - in some cases - a dynamic piece of art in its own right.
  • Overthinking the missing cat poster

    2010-06-29 14:35:02 // // The Idealog Blog
    David Thorne, the same guy who tried to pay a bill with a drawing of a spider, is up to no-good again and with hilarious results.
  • Graphic designers assemble

    2010-06-25 10:16:04 // // The Idealog Blog | 1 comment
    The next Design Assembly is just around the corner, don't miss out!