2012-05-01 11:22:34 // Idealog
// The Idealog Blog
A custom Xbox Kinect game collaboration for Smith&Smith has snagged local creative agency Method Studios gold at the 2012 Communicator Awards.
2012-02-17 12:17:29 // Design Daily Team
// The Idealog Blog
The Samoan art forms of Tatau (tattoo) and Tapa (bark cloth) have gone all 2.0 in the hands of Vaimaila Urale, who has created a unique set of digital patterns using basic keyboard characters, motifs and symbols.
2011-11-03 14:16:07 // Ben Fahy
// The Idealog Blog
TVNZ is out to reproduce the success of interactive, digital Emmy award-winning, Ondemand-only show Reservoir Hill with a follow-up along similar lines: a new spoof comedy show called Auckland Daze.
2011-11-01 15:13:20 // Cath Winks
| 2 comments
The Herald’s TimeOut section has been reinvented as an interactive print product, leading APN to claim to be the first New Zealand publisher to launch an augmented reality app.
2011-10-26 17:35:54 // Idealog
// The Idealog Blog
Great things can happen at the intersection of data and technology - like this dashboard that pulls in core UN population data and trends into a digestible digital format.
2011-10-20 09:15:55 // Ben Fahy
Vodafone has launched an augmented reality application to celebrate its sponsorship of the Vodafone New Zealand Music Awards in what it says is “the first large-scale AR application of its kind” in the country.
2011-10-19 18:01:44 // Esther Goh
// The Idealog Blog
Gamification may be the new buzzword in digital marketing, but if you're hoping to ride the merry wave to the top, it pays to do your homework.
2011-10-10 15:46:15 // Esther Goh
// The Idealog Blog
| 1 comment
How long does it take for John Paulson to earn my annual income?
Less time than it takes to get to work in the morning, apparently.
2011-10-06 11:27:15 // Esther Goh
// The Idealog Blog
| 3 comments
In a first for New Zealand, Farmers has launched a groundbreaking fully interactive product catalogue, which it says customers have embraced wholeheartedly.
2011-09-06 10:30:19 // Idealog
// The Idealog Blog
Information is everywhere. And if the New York Times has its way, that includes in the bathroom while you're brushing your teeth or washing your face.
2011-09-06 09:53:18 // Esther Goh
// The Idealog Blog
Laundry never looked this fun, thanks to a Saatchi & Saatchi marketing campaign in Europe combining Facebook, robotic guns and copious amounts of jam.
2011-08-25 10:01:38 // Esther Goh
| 5 comments
"Ten or twenty years from now it will be absurd to think of creating a book without a Booktrack, it’ll be like creating a movie with no sound," says Derek Handley.
2011-08-15 12:26:57 // Idealog
Banking underdog Kiwibank has launched its latest attack on the big players with an interactive experience that exhorts users to "leave all your bad banking experiences behind".
2011-07-28 14:05:04 // Esther Goh
// The Idealog Blog
Only a scrooge would fail to get a kick out of OK Go's videos, and the band's latest effort will put a smile on your face too.
2010-08-24 09:27:00 // Design Daily Team
// The Idealog Blog
| 1 comment
He's the tallest person we interviewed at Semi-Permanent and he also had the best shoes. Nicolas Roope, of Antirom and Poke fame, shares his social media wisdom and tells us why interesting ideas are no longer good enough.
2010-08-23 11:43:34 // Design Daily Team
// The Idealog Blog
Entries are now open for AWARD (The Australasian Writers and Art Directors Association) awards, and this year, the awards have expanded to include a raft of new categories including music video, applications, social media, environmental design, and branded content
2010-08-19 12:02:35 // Design Daily Team
// The Idealog Blog
With an iPad floating around the office we obviously couldn’t resist flicking through all the cool apps. One of our favourites has to be Veer’s Super‑Incredible Activity Book for Creatives.
2010-07-15 14:28:49 // Design Daily Team
// The Idealog Blog
The Thinking for a Living website offers a collection of smart design essays presented in lush magazine-like form for those who dislike using computer-aided display controls.
