2011-02-14 14:12:35 // Deirdre Robert
// The Idealog Blog
While Earthwise Group was born 1960s New Zealand, its plant-based, environmentally-friendly range of home cleaning products has only recently hit supermarket shelves, thanks to a recent boost in investment coupled with some brand makeover magic courtesy of Auckland-based brand strategy company BRR.
2011-01-19 11:35:47 // Deirdre Robert
// The Idealog Blog
| 3 comments
Thinking outside the box, or rather outside the country, has seen Christchurch design company Redesign catapult itself onto the global stage. And global expansion seems to have treated the company well, with business opportunities opening up in South East Asia, the Middle East, Europe and Australasia.
2010-09-15 10:57:11 // Design Daily Team
// The Idealog Blog
Simple, human, and flexible. Three words used to describe the redesign inspiration behind BBVA’s new ATM machines, crafted by global deign consultancy IDEO. Being driven by the desire to make self-service banking more intuitive led to a number of ground-breaking innovations.
