2012-04-19 09:47:30 // Sarah Chapman
// The Idealog Blog
All it took to turn Levi Hawken into an internet phenomenon was a nine-second YouTube clip – but what rights does he have to his catchmark phrase?
2012-02-24 14:38:05 // Raymond Scott & Richard Watts
// The Idealog Blog
The registration of a number of potentially offensive trade marks in New Zealand suggests society's views on offensive material are changing.
2012-02-20 10:21:21 // Idealog
Cookie Time has come up against a Chinese company in a fight to preserve its logo but the dispute could take years to settle.
2011-12-12 15:19:06 // Paul Davies
// The Idealog Blog
Despite what naysayers might suggest, recent legislation that prepares the way for New Zealand to accede to the Madrid Protocol is good news.
2011-12-09 11:09:10 // Idealog
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DC Comics has proven no match for Wellington finance company Superloans, which has won a legal stoush over claims its mascot Buck bore too many similarities to Superman.
2010-03-10 11:27:03 // Andy Kenworthy
// Idealog #26: guide
If you are relying on trust, it’s because you haven’t done the right paperwork. Plus IP help on the cheap.